Tatsuya Fukasawa named MEDIHEAL brand ambassador

Tatsuya Fukasawa, a member of the group Snow Man, has been appointed as the brand ambassador for MEDIHEAL, a derma cosmetic brand from South Korea's L&P COSMETIC.

A new commercial titled ‘Together, How About It? PDRN Serum and Mask’ began airing on September 8, 2026. The campaign features the brand's derma skincare series, which includes toners, serums, and serum masks. During a press event in Tokyo, Fukasawa discussed his first solo commercial appearance, noting the challenge of delivering a cool and sophisticated performance compared to his usual approachable persona.

MEDIHEAL selected Fukasawa due to his gentle personality and ability to connect with others, which aligns with the brand's image of providing skin solutions that care for individual needs. Fukasawa expressed a personal affinity for the purple-themed products, noting that purple is his representative color within Snow Man.