TEGNA appoints Mellynda Hartel to lead Florida television stations

TEGNA has appointed veteran broadcast executive Mellynda Hartel as President and General Manager of three television stations in Florida. Hartel will oversee operations for NBC affiliate WTLV and ABC affiliate WJXX in Jacksonville, which operate under the First Coast News brand, as well as CBS affiliate WTSP in Tampa.

Hartel brings over 30 years of experience in television station operations, revenue development, and advertising sales to the role. She most recently served as Senior Vice President and General Manager of Fox-owned KTVU and independent station KICU in the San Francisco Bay Area. Her previous leadership experience includes roles in Phoenix, Boston, and Washington, D.C.