Back-to-school costs drive rising consumer debt and inflation

The back-to-school season is presenting significant financial and logistical challenges for families. According to a Deloitte survey, parents plan to spend an average of $557 per K-12 student, leading many to cut back on other household expenses. Inflation has notably impacted specific items; for instance, lunchbox prices have risen 27% since 2025, while notebooks and index cards have seen increases of 23% and 22% respectively.

Financial pressure is driving a rise in school-related debt. Data from Accredited Debt Relief indicates that 60% of parents are currently carrying debt for school expenses, with 27% owing more than $1,000 before the current season begins. Many families are turning to credit cards, buy now, pay later services, or cash advances to manage these costs. A Credit Karma survey found that 45% of caregivers plan to take on debt to cover upcoming expenses.

To manage these pressures, some families are turning to thrift stores to find name-brand clothing and supplies at lower costs. Additionally, social media trends, such as the “nine things for ninth grade” movement on TikTok, are influencing shopping habits among high school students. Beyond finances, the season also requires adjustments for working parents managing new schedules and for pet owners helping animals adapt to changes in household routines.