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[CULTURE] · France · 4 sources

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TF1 series Plus belle la vie, encore plus belle sees rising viewership

The French television series ‘Plus belle la vie, encore plus belle’ continues to drive strong performance for TF1. Recent viewership data from August 24, 2026, shows the program averaged 1.93 million viewers, representing a 26.5% market share. This marks a significant year-on-year increase from the 1.75 million viewers and 23.6% market share recorded during the same period last year.

The series maintains a leading position among key commercial demographics, securing a 34.7% market share among women responsible for purchases under 50 and 29.4% among the 25-49 age group.

Narratively, the show is currently centered on high-stakes drama involving the character Baptiste and a police investigation into a scooter accident that left a character named Mathis in a coma. While Mathis has recently emerged from his coma, he remains unable to recall the details of the accident, even as investigators identify the specific model of the vehicle involved.

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Plus belle la vie, encore plus belle · TF1