TF1's Secret Story climbs Netflix Top 10 after new season launch

The fourteenth season of the French reality competition Secret Story premiered on TF1 on 23 June. A fresh partnership between TF1 and Netflix, implemented on 19 June, gives subscribers access to a large portion of the TF1+ catalogue, including the new season, which entered Netflix’s Top 10 at seventh place within hours of its debut.

Director of content Ara Aprikian praised the result, noting the strong public interest in the revived format. The cast is split between the traditional House of Secrets and a new Yacht of Secrets, where participants face a mission involving artificial intelligence. The programme also disclosed each contestant’s personal secret, ranging from lineage claims such as a descendant of Louis XV to being the child of a former football club president.

The launch marks the first time the show is available on the global streaming platform, expanding its audience beyond the French broadcast audience.