The Devil Wears Prada 2 Sets Disney+ Streaming Record, Surpassing Deadpool & Wolverine

The Devil Wears Prada 2 logged 15.2 million global views in its first five days on Disney+ and Hulu, becoming the most‑watched live‑action film premiere on the platforms. The streaming debut outperformed the 2024 release of Deadpool & Wolverine, which had previously held the record.

The sequel, directed by David Frankel, earned just over $690 million worldwide in theaters—about half of Deadpool & Wolverine’s $1.33 billion box‑office run—but attracted roughly 50 % more premiere views per theatrical dollar. Audience data showed a strong female skew, with 76 % of viewers female and 58 % over age 35.

The milestone highlights Disney’s shifting subscriber base toward millennial‑women and suggests that non‑franchise, narrative‑driven titles can dominate streaming performance on Disney’s services.