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[CULTURE] · Nigeria · 3 sources

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Timini Egbuson embraces YouTube movies for financial sustainability

Nollywood actor Timini Egbuson has expressed a change in perspective regarding the value of YouTube movies, admitting he previously looked down on the platform. In a post on X, Egbuson noted that embracing YouTube productions has been financially beneficial, joking that he might have faced significant hunger if he had continued to dismiss them.

His comments highlight a growing trend within the Nigerian entertainment industry. While many actors and filmmakers have traditionally prioritized cinema releases and major international streaming services for prestige and revenue, there is an increasing shift toward YouTube. This transition is driven by the need for financial sustainability and changes in how international streaming platforms operate, which has impacted opportunities for local productions.

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Nollywood · Timini Egbuson · YouTube

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