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[BUSINESS] · India · 2 sources

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Titan unveils Vetra in-house mechanical watch movement

Titan has unveiled Vetra, its new in-house mechanical movement designed to power the brand’s all-new Titan Automatics collection. The development marks a significant shift for the company, moving beyond dial design into the engineering and hand-assembly of mechanical calibers.

The Vetra 7A platform is intended to place Titan within a specialized global group of watchmakers capable of producing their own in-house mechanical movements. According to Rahul Shukla, Vice President and Chief Sales & Marketing Officer of Titan’s Watches Division, the initiative represents the company’s engineering ambition and confidence in building technical capabilities from within India.

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Rahul Shukla · Titan · Vetra