Toluna appoints Pim van Leeuwen as European Managing Director

Market research and consumer insights firm Toluna has announced a series of leadership changes across its European operations. Pim van Leeuwen has been appointed as the new Regional Managing Director for Europe. Based in the company’s Dutch office, Van Leeuwen will oversee strategic direction, operations, and client relationships across multiple European markets, including France, Germany, Italy, Spain, and Poland.

Van Leeuwen succeeds Angela Morgans, who has been promoted to Chief Sales Officer for the firm’s Enterprise business unit. To fill the vacancy left by Van Leeuwen’s previous role as Managing Director for the Netherlands and Nordics, Toluna has appointed Kirsten van Wingerden and Gerben Boot as co-Managing Directors. Both individuals were promoted from within the group following Toluna’s acquisition of MetrixLab in 2023.