Tommy Hilfiger announces new collaborations with fragment design and Cadillac F1

Tommy Hilfiger has announced two distinct collaborative fashion collections. The first is a partnership with Hiroshi Fujiwara, founder of fragment design, titled Tommy Hilfiger x FRGMT. Inspired by 1990s New York hip-hop culture, the collection modifies the brand’s signature palette by replacing red with light blue. Key pieces include denim-paneled jackets featuring the fragment design double thunderbolt emblem, polka-dot field jackets, and cable-knit sweaters.

In a separate collaboration, Tommy Hilfiger and the Cadillac Formula 1 Team have launched an Austin-inspired fanwear collection. The capsule features a southern aesthetic with light-washed denim, silver foil coating, and cowboy hats. The campaign stars Cadillac F1 driver Valtteri Bottas and is part of a larger city-inspired series that includes Miami, Mexico, and an upcoming Las Vegas release. The Austin collection is scheduled to launch on October 13.