Tony Robinson partners with Radar Studios for new history brand

Radar Studios has partnered with Sir Tony Robinson to launch a new history brand aimed at YouTube, television, and digital platforms. The venture, titled ‘Tony Robinson Rewrites History’, will debut a dedicated YouTube channel later this year featuring 12 episodes of 30 minutes each.

In addition to digital content, the partnership includes a six-part, 60-minute television series. Radar Studios plans to present this series to international buyers at MIPCOM in October. The programming will explore defining historical events from ancient times to the modern era, such as the Spanish Armada and the onset of Covid-19, focusing on pivotal moments where history might have taken a different course.

The project builds on a 15-year relationship between Robinson and the WTFN Group. This collaboration also leverages Radar Studios’ existing history channel, ‘Time Travels’, which has over 40,000 subscribers. The initiative follows the merger of WTFN Group’s digital business, Radar, and international distributor Fred Media.