Tostitos and Taco Bell announce new seasonal product launches

Tostitos and Taco Bell are launching new product lines and collaborations. Tostitos, the official chip and dip sponsor of the NFL, is introducing Spicy Queso Blanco Flavored Tortilla Chips and expanding into the refrigerated aisle with Chunky Guacamole dips in Mild and Medium Hint of Lime flavors. The brand is also reintroducing limited-edition NFL Team Bags for the upcoming football season.

Taco Bell has partnered with Tajín to release three limited-time menu items. The collaboration includes the Tajín Taco, the Tajín Cheesy Gordita Crunch, and a Tajín Pineapple Strawberry Freeze. The menu items feature Tajín seasoning and are accompanied by promotional rewards for members, including limited-edition bag charm sets.