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Totalizator Sportowy launches academic sports sponsorship program
Totalizator Sportowy has opened applications for a new sponsorship program aimed at academic sports. Announced during the European Forum of New Ideas, the recruitment process began on October 15 and is open to local, regional, and national initiatives.
Under the LOTTOxAZS program, organizations can propose new events or existing initiatives for further support. The company seeks projects with high sporting potential, effective communication strategies, and strong brand exposure opportunities. Artur Kapelko stated that the goal is to collaborate with sports associations on events that meet organizational needs while ensuring a visible presence for the LOTTO brand.
This initiative expands the company's existing involvement in the academic community, which includes partnering with local student festivals (juwenalia) in ten Polish cities. Since 1994, Totalizator Sportowy has contributed 19.3 billion PLN to the Physical Culture Development Fund through LOTTO game supplements.