Towel Kenkyujo and salut! announce first brand collaboration

Izawa Towel Co., Ltd., through its brand ‘Towel Kenkyujo’, is launching its first collaboration with the interior goods brand ‘salut!’, operated by PAL Group. The partnership features a collection of towels and bath mats designed with earth tones and subtle accent colors intended to blend into daily home environments.

The product lineup includes ‘Fuwa-mocchiri’ face towels, ‘Fuwa-mocchiri’ mini bath towels, and ‘Saratto-gokigen’ bath mats. The items are characterized by high absorbency, a soft texture, and a voluminous feel. The collection is scheduled for release on August 21, 2026, at all salut! retail locations and via the PAL CLOSET official online store.