Travel technology firms launch new marketing and booking solutions

Emerging Travel Group (ETG), the operator of platforms such as RateHawk and ZenHotels, has launched the ETG Marketing Hub. This new unit is dedicated to advertising and promotion services for travel industry partners, including hotels, airlines, and tourism boards. The company reported that revenues in this sector more than doubled during the first eight months of 2026 compared to the previous year.

Separately, the startup Just Travel Tour has completed a technical unification of its operations. The company introduced a digital platform for travel agencies that integrates hotel bookings, attraction tickets, travel insurance, and car rentals into a single system. By utilizing APIs from various national and international suppliers, the platform allows for centralized processing and real-time availability calculations within a single transaction flow.