Trump Media & Technology Group stock hits all-time low

Shares of Trump Media & Technology Group, the parent company of Truth Social, have reached an all-time low. The stock fell 7.5 percent on Monday to $6.40, following a 29 percent decline over the past month.

Data from Similarweb indicates a significant drop in engagement, with daily users averaging 260,000 in September compared to 420,000 in June of the previous year. Despite an increase in posting frequency by Donald Trump, user retention remains a challenge.

In an effort to stabilize its financial position, the company has explored various pivots, including cryptocurrency, gambling initiatives, and a proposed merger with nuclear fusion firm TAE Technologies. Additionally, the platform has attempted to monetize content by offering a $100,000 monthly fee for early access to posts.