Turkey: Seasonal weather shifts drive winter footwear demand and shoe repairs

Recent rainfall and dropping temperatures in Turkish cities such as Sivas and Van have triggered a seasonal shift in consumer behavior regarding footwear. In Sivas, retailers have transitioned from summer products to winter boots and seasonal footwear to meet the demand for water-resistant and warm options. However, rising prices compared to the previous year are impacting consumer budgets, particularly for families purchasing shoes for growing children.

In Van, the onset of cold and rainy weather has led to an increase in business for shoe repair professionals. Many citizens are choosing to repair and maintain their existing winter boots—through services such as sole replacement, lining updates, and polishing—rather than purchasing new ones, citing economic reasons. Local craftsmen report a significant uptick in demand for maintenance services to prepare footwear for the harsh winter conditions.