TV Globo reports viewership decline in Greater São Paulo

TV Globo experienced a decline in viewership ratings across various programming genres in the Greater São Paulo area on Monday, September 21, 2026. The drop affected entertainment, news, and soap operas, including notable lows for 'Encontro com Patrícia Poeta' at 5.7 points and 'Jornal Hoje' at 9.5 points.

In the evening, the soap opera 'Por Você' recorded 18.8 points, its lowest result since its premiere. This follows a recent trend of lower performance for the network, including a low for the program 'Caldeirão' on the previous Saturday. During that same Saturday interval, streaming platforms accounted for 14.22 points, representing approximately 37% of the television audience share.

Other networks also reported figures, with Record's 'A Fazenda 18' reaching 4.9 points and a 12.2% share during its late-night broadcast.