Twisted Tea and Realtree announce limited-edition camouflage collaboration

Twisted Tea and outdoor lifestyle brand Realtree have announced a limited-edition fall collaboration featuring Realtree APX camouflage patterns on Twisted Tea packaging. The rollout includes the Team Realtree logo on 12-pack and 18-pack wraps, as well as a limited-edition 24 oz. can featuring the camouflage design.

The partnership extends to a merchandise collection including apparel and outdoor gear such as hoodies, hats, vests, backpacks, and chairs. A nationwide campaign is being implemented across television, streaming, social media, bars, restaurants, and retail locations.