Tyga launches $TARFACE single “Affection” in 1980s‑style multimedia project

Rapper Tyga released the single “Affection” under his $TARFACE alter ego, marking the second installment of a planned five‑part visual and musical narrative. The track was issued through Empire alongside an official music video that extends the fictional early‑1980s Miami setting introduced with the debut single “GAVE U RACKS”.

The $TARFACE project blends synth‑wave, pop, R&B, funk and soul to recreate the sound of 1983, while the video draws on neon‑lit nightlife, luxury cars and vintage fashion to build a cohesive cinematic universe. Tyga positions $TARFACE as an independent artist with its own identity, using the series to explore themes of romance, ambition and excess beyond his usual hip‑hop releases.