Ultimo sets Guinness World Record for solo male pop concert ticket sales

Italian singer-songwriter Ultimo has officially entered the Guinness World Records for selling the highest number of tickets for a pop concert by a solo male artist. The record was set during his “La Favola Per Sempre” event, held on July 4, 2026, at Tor Vergata in Rome.

A total of 250,332 tickets were sold for the concert, which was produced by Vivo Concerti. This achievement surpasses the previous record held by Vasco Rossi, who drew 225,173 spectators at Modena Park in 2017. The tickets for Ultimo's event, priced between 49 and 99 euros, sold out within three hours of release.

The massive production featured a stage 140 meters wide and 60 meters high, spanning approximately 15 hectares. To commemorate the event, a film titled “TUTTO. Live a Tor Vergata” will be screened in Italian cinemas from September 22 to September 30, 2026.