Unilever Mashreq opens new production line in Egypt

Unilever Mashreq has inaugurated a new production line for Sunsilk products at its Mashreq Personal Care (MPC) factory in 6th of October City, Egypt. The expansion coincides with the company celebrating 20 years of operations in the country.

Since 2015, Unilever Mashreq has invested approximately 125 million euros in Egypt. The company currently operates three production sites—two in 6th of October City and one in Borg El Arab, Alexandria—utilizing 43 production lines to manufacture over 1,200 products across 14 brands. The company aims to increase its production capacity by 50% over the next two years and plans to add further production lines by 2027 to bolster exports.

Currently, Unilever Mashreq exports more than 50% of its total production to over 40 countries, including markets in the Gulf, Europe, Turkey, Africa, and the Levant. The company maintains a local component rate of approximately 80%, supported by more than 110 Egyptian suppliers.

Egypt's Minister of Investment and Foreign Trade, Mohamed Farid, attended the opening, stating that the expansion of global industrial companies serves as a message of confidence in the Egyptian economy and its ability to attract foreign direct investment.