Uniqlo reports 5.5% drop in October domestic sales

Uniqlo has reported a 5.5% decrease in domestic sales for October, attributed largely to struggles in the winter clothing segment.

In response to market shifts, the company is launching its second collaboration with Copenhagen-based brand Cecilie Bahnsen. The UNIQLO and Cecilie Bahnsen 2026 Autumn/Winter collection, themed around winter walks, is scheduled for release on November 20, 2026. The collection features fleece items and winter accessories with floral embroidery, including jackets, vests, and skirts for women and girls.

Consumer discussions regarding the sales decline include mentions of rising prices due to the weak yen and competition from other retailers such as Shimamura, Workman, and MUJI.