vanBeresteyn launches VB NEXT to engage youth through film

Theater vanBeresteyn in Veendam has launched VB NEXT, a new initiative aimed at increasing cultural engagement among young people aged 16 to 27. Following research indicating that local youth prefer filmhouses over traditional theater, the program will initially focus on screening popular films selected by the participants themselves via social media polls and WhatsApp.

The program aims to provide a dedicated space for youth to encounter culture. The first screening, featuring Spider-Man: Brand New Day, is scheduled for September 13. Organizers are using platforms like TikTok and Instagram to reach the target demographic and gather input on future activities.