Various lifestyle and fashion updates in Japan

Several Japanese lifestyle and fashion brands have announced new initiatives. TTNE Co., Ltd. is launching a campaign for ARIH, a dual probiotic soda co-developed with BTS. The campaign includes a lottery for exclusive sauna hats and free soda distributions at three popular sauna facilities in Tokyo.

In the fashion sector, A BATHING APE® (BAPE®) and UNDEFEATED are collaborating on a Fall/Winter 2026 collection. The collection draws inspiration from wrestling culture and features a new emblem combining the UNDEFEATED ‘5-Strike’ mark with the BAPE® ‘APE HEAD’. Items such as varsity jackets, hoodies, and accessories will be available starting October 24.

Additionally, TENET SAUNA, a private sauna facility in Nagoya, has announced it will allow mixed-gender use starting in November 2026. To support facility renovations and increased amenities for this transition, the operator is conducting a crowdfunding campaign via CAMPFIRE.