Vegas Golden Knights face declining attendance amid ticket policy changes

The Vegas Golden Knights have seen a decline in attendance at T-Mobile Arena, ending a streak of 420 consecutive regular-season and playoff sellouts that began in the 2017-18 season. Recent games against the Toronto Maple Leafs, Los Angeles Kings, and Calgary Flames have all reported attendance figures below the arena's capacity.

Sportsnet insider Elliotte Friedman suggests the drop is partly due to the team's decision to crack down on ticket brokers. Previously, many fans found lower prices on the secondary market than through official channels. John Penhollow, the team's president of business operations, confirmed that the organization has significantly reduced the number of tickets sold directly to brokers.

In previous seasons, tickets sold to brokers were included in official attendance figures even if the seats remained empty. The team is now adjusting these metrics, a move Penhollow described as “a quarter-step backward to make three steps forward.” Additionally, some longtime supporters have expressed feeling less appreciated by the organization.