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[BUSINESS] · Brazil · 6 sources

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Veiling Market to host 32nd edition of Brazilian floriculture fair

The 32nd edition of the Veiling Market, a major business fair for the Brazilian floriculture sector, is scheduled for September 10 and 11. Organized by the Cooperativa Veiling Holambra, the event will feature 166 producers showcasing trends and innovations in flowers and ornamental plants.

The fair serves as a strategic platform for early negotiations and purchases, particularly for high-demand periods such as Spring, Christmas, and New Year. Inspired by the Trade Fair Aalsmeer in the Netherlands, the event aims to present new varieties, colors, and concepts tailored to consumer behavior and landscaping demands.

Entities

Cooperativa Veiling Holambra · Holambra · Lions Clube Cidade Canção · Maringá