La Notte dei Serpenti achieves high viewership on Rai 1

The musical event ‘La Notte dei Serpenti’ achieved significant television success on Rai 1, drawing approximately 1.6 million viewers with a market share of roughly 14.7%. The program, an artistic project celebrating Abruzzo's musical heritage, was led by maestro Enrico Melozzi and featured Elettra Lamborghini as presenter.

According to Auditel data for the evening of September 4, 2026, the program led the prime-time ratings, followed by ‘L’Erede’ on Canale 5, which attracted 1.36 million viewers with a 12.8% share. Other notable programs included ‘Quarto Grado’ on Rete 4 and ‘CIA’ on Italia 1.

Abruzzo President Marco Marsilio praised the event as a successful cultural operation that provides national visibility to the region's artistic traditions through high-quality broadcasting.