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[BUSINESS] · United States · 2 sources

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Vevo Partners with Rockbot to Bring Premium Music Videos to U.S. Stores

Vevo, the leading music video network, and Rockbot, a provider of digital media solutions for brick‑and‑mortar businesses, announced a partnership to deliver Vevo’s premium, ad‑free music video programming in commercial venues across the United States. The exclusive offering launches with six curated channels – Rock, Hip‑Hop, Dance, Day, Night and Late Night – organized by genre and daypart to match customer traffic patterns. The service is aimed at restaurants, bars, fitness centers, retail stores, hospitality venues and other multi‑location brands, allowing them to provide a consistent, centrally managed entertainment experience that enhances the in‑store environment.

Rockbot already powers media experiences in more than 50,000 locations, including brands such as Best Buy, Planet Fitness and Shake Shack. Vevo’s executive Natalie Gabathuler‑Scully highlighted that music videos combine visual storytelling with popular culture, making them well‑suited for out‑of‑home settings where people gather and co‑view content. The partnership expands Vevo’s reach beyond traditional connected‑TV and mobile platforms into everyday physical spaces.

Entities

Natalie Gabathuler‑Scully · Rockbot · Vevo