Vitry expands Les Eaux Mémoire perfume collection

Maison Vitry has introduced two new scents to its Les Eaux Mémoire collection: Gold Elixir and Soupir Cassis. The collection is designed for pharmacies and parapharmacies, drawing inspiration from the historical origins of perfumery when fragrances were sold in apothecary shops.

The new additions expand an olfactory universe that includes previous releases such as Orange Tangerine, Vert Céladon, Blanc Organdi, Rose Baiser, Jaune Éclat, and Bleu Azur. The collection aims to evoke emotions and memories through floral, fruity, and woody compositions, offering accessible yet high-quality fragrances.