vivo sponsors Istanbul Festival with ZEISS camera technology

The Istanbul Festival, one of Turkey's largest open‑air music events, will take place from 1‑16 August at Festival Park Yenikapı. Technology firm vivo is a main sponsor, partnering with optics leader ZEISS to showcase advanced smartphone camera features.

Visitors will be able to try vivo's devices at an interactive stand, using functions such as Telephoto Zoom and a custom Stage Mode that enhances photos and videos in the challenging lighting of large concerts. The partnership aims to let attendees capture distant stage details, costumes and vibrancy of performances, while also offering surprise gifts and games.