Vodafone Turkey's ChatGPT Campaign Reaches Over 1 Million Users

Vodafone Turkey partnered with OpenAI to offer an unlimited ChatGPT package that does not consume mobile data. Within a single month more than 1 million Vodafone customers began using ChatGPT, driving a seven‑fold increase in data traffic related to the service.

The promotion also included a free three‑month subscription to ChatGPT Go for postpaid users, attracting over 700 000 participants and delivering benefits valued at more than 500 million Turkish lira. Vodafone’s executive Meltem Bakiler Şahin highlighted the collaboration as a step toward bringing artificial‑intelligence experiences to everyday users.

The campaign underscores the rapid consumer appetite for AI tools and positions Vodafone as a pioneer in integrating advanced technology into its telecom offering.