Warner Bros. Discovery partners with SBT for new programming block

Warner Bros. Discovery has established a partnership with the Brazilian broadcaster SBT to introduce a dedicated programming block titled ‘Discovery Apresenta’. Starting September 4, the weekly segment will air during prime time on free-to-air television.

The block will feature successful productions from the Discovery and Discovery Home & Health brands, including titles such as ‘Aeroporto – Área Restrita’ and ‘Muquiranas’. This initiative aims to expand the distribution and reach of the Warner Bros. Discovery portfolio in Brazil by bringing established content to new audiences through different consumption formats.