Washoku Sato launches second Night Discount campaign in Japan

Washoku Sato, a Japanese family restaurant chain, has launched its second “Night Discount” campaign running from September 11 to September 30, 2026. The promotion targets customers who dine in after 9:00 PM at its 202 stores.

Under the campaign, three specific alcoholic beverages—lemon sour, grapefruit sour, and highball—are available for 110 yen (including tax) for unlimited refills. Additionally, seven side dishes, including edamame, butter corn, and fried chicken (5-piece servings), are offered at half price.

For finishing meals, certain noodle and rice dishes, such as zaru soba, zaru udon, and mini tuna bowl, are discounted by 220 yen. The promotion includes a free increase in noodle portions for soba and udon up to three times the standard amount. A 10% late-night surcharge applies to orders placed after 10:00 PM.