< Back to all clusters
[BUSINESS] · Canada · 2 sources

started · updated

WestJet and Tim Hortons partner to launch Flight Roast coffee

WestJet and Tim Hortons have announced a partnership to serve a new signature coffee blend, called ‘Tim Hortons Flight Roast’, on WestJet flights starting November 30. The 100 per cent Premium Arabica blend was specifically developed to be enjoyed at 35,000 feet, featuring a medium roast with notes of cocoa, red fruit, and toasted nuts.

The coffee and Tim Hortons tea will be available on all WestJet flights that provide in-flight refreshment services.

Looking ahead to 2027, the companies plan to expand their collaboration through a loyalty program integration. WestJet Rewards and Tims Rewards members will be able to link their accounts to earn points across both programs on eligible purchases, alongside access to exclusive promotions and offers.

Entities

Tim Hortons · WestJet

Sources