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Whataburger launches ‘More for $4’ value menu platform
Whataburger has launched a new value platform called ‘More for $4’, offering four signature menu items for $4 each. The selection includes the Bacon & Cheese Whataburger Jr., the Whataburger Patty Melt Jr., the Honey BBQ Chicken Strip Sandwich Jr., and the Buffalo Ranch Chicken Strip Sandwich Jr.
Customers can upgrade these items into a combo meal by adding a small order of fries and a small drink for an additional $3.
In conjunction with this launch, the company is streamlining its Jr. Whatameal offerings. Starting August 18, all All-Time Favorite and limited-time Jr. Whatameals will feature a standard small fries and small drink to provide a more consistent experience. Chief Operating Officer Jessica Reicher stated that the initiative aims to provide guests with more choice and flavor at prices that fit their everyday lives.