Wholesale Growth Strategies for Autumn and Holiday Seasons

A guide outlines five practical steps for expanding wholesale sales in the second half of the year. It advises setting a specific, time‑bound target for new stockists, prioritising existing stockists to secure repeat orders, presenting festive offers to buyers well before the typical ordering window, and planning product launches early to match retail buying cycles.

A separate Walmart Marketplace briefing provides a holiday logistics playbook for sellers. It details inbound shipping deadlines, promotional discounts on ocean freight and fulfillment fees, a cost‑estimation tool for inventory management, and a Seller Academy course to help merchants scale during peak demand. The guide also highlights special referral‑fee reductions for listing popular items and offers storage‑fee waivers for a limited period.