started · updated
WHOOP adds Natural Cycles fertility tracking to its membership platform
WHOOP announced that its wearable fitness band will now integrate directly with the Natural Cycles fertility‑tracking app. Data such as body temperature and resting heart rate collected by the WHOOP device are automatically shared with Natural Cycles, allowing the algorithm to determine a user’s fertile window without manual entry.
As part of the launch, WHOOP members receive a complimentary one‑year subscription to Natural Cycles. The partnership was publicised in several regions, including Portugal, Ireland and Egypt, and is presented as an expansion of WHOOP’s commitment to women’s health within its subscription service.
Entities
Dr. Ami Bhatt · Dr. Magda Armbruster · Natural Cycles · WHOOP