Women's sports see growth in fashion partnerships and professional boxing

The Spanish Women's National Field Hockey team has announced a partnership with the brand NoNiNá. The brand will serve as the official casual clothing provider for the players during the 2026 FIH Hockey Women's World Cup, which will be hosted in Belgium and the Netherlands.

In the boxing world, World Boxing Council (WBC) President Mauricio Sulaimán highlighted the rapid growth and economic impact of women's boxing. Sulaimán specifically praised Claressa Shields for her recent technical knockout victory over Kaye Scott to reclaim her WBC and WBA middleweight titles. He noted that the sport is seeing increased popularity and significant earnings for female athletes, driven by talent and global interest.