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[BUSINESS] · Spain, Ecuador · 4 sources

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World Cup 2026 Spurs Football Tech Advances and Higher Power Use in Ecuador

The 2026 FIFA World Cup is driving rapid technological adoption in football, with clubs and broadcasters deploying 360° cameras, augmented‑reality experiences and deeper integration with streaming platforms and social media. These innovations aim to create more immersive fan experiences and to compete with entertainment rivals such as gaming and online video services.

In Ecuador, the tournament is also prompting a sharp rise in electricity demand. SolarTeam estimates that peak consumption during matches can jump 15‑30%, with household usage up to 25% in previous tournaments. The surge stems from prolonged TV viewing, sound systems, air‑conditioning and increased internet traffic, while commercial venues such as restaurants and hotels extend operating hours. Solar solutions are being promoted to offset the added load, highlighting a growing focus on renewable energy for both residences and industry.