WSI names WSI Smart Marketing Agency of the Year

WSI has named WSI Smart Marketing, a Santa Rosa-based agency, its 2025 Agency of the Year. Consultants Ryan Kelly and Cynthia Mordecai received the recognition at the WSI 2026 Global Convention in Mexico for their collaborative, client-focused approach to digital marketing and strategy.

In a separate development, WSI has launched its 2026 AI Business Insights Survey. Now in its third year, the global research initiative examines whether business AI strategies are keeping pace with rapid adoption. The survey focuses on five key areas: coordinated AI strategy, governance and risk ownership, employee skill development, visibility in AI search, and the ability to measure AI-driven results. This follows previous findings showing that while a high percentage of business owners believe AI can help meet goals, a significant gap remains in formal training and structured implementation.