WWE files new trademark application for Giulia

WWE has filed a new trademark application for the ring name ‘Giulia’ with the United States Patent and Trademark Office. The filing, submitted under International Class 041, covers a wide range of entertainment services, including wrestling exhibitions, television broadcasts, and fan club services.

This legal move follows a previous trademark filing for the same name in September 2024, shortly after the wrestler joined the company. While such filings are common for protecting commercial rights and merchandise, the timing coincides with a period of uncertainty regarding her creative direction.

Giulia, a former Women’s United States Champion, has seen limited television appearances recently. Her last televised match was a loss to Lash Legend, and her most recent in-ring action occurred during a WWE Main Event taping on August 14. The trademark filing does not confirm any specific upcoming storylines or character changes.