WWE superstars face speculation over future returns and branding

Speculation is growing regarding potential returns to WWE in 2027. Bianca Belair, who has been absent following a finger and knuckle injury and subsequent maternity leave, is considered a strong candidate for a return during major events like the Royal Rumble or WrestleMania 43.

Asuka, a prominent figure in the women's division, has been away from the company since May 2026 after a match against IYO SKY. Despite her time in Japan, she has indicated she has not retired from professional wrestling.

Additionally, discussions continue regarding the personal branding and social media presence of female superstars. Stephanie Vaquer, the current Women's World Champion, recently gained social media attention for a provocative photo involving her championship belt. Maxxine Dupri also drew attention for recreating an iconic photo involving championship gold, reflecting the modern focus on building individual brands within the industry.