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[TECHNOLOGY] · China, United States, Germany · 50 sources

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Huawei, Xiaomi, and Apple prepare for major foldable smartphone launches

A major competitive shift is occurring in the foldable smartphone market as Huawei, Xiaomi, and Apple prepare for high-profile product launches.

On September 7, Huawei is set to unveil its Mate XT 2 tri-fold smartphone alongside HarmonyOS 7. The device features a new internal folding design and a privacy screen. Simultaneously, Xiaomi will launch the Xiaomi 18 Fold, which utilizes the in-house Xring O3 3nm chipset and is the first to support LPDDR6 memory. The Xiaomi model features a passport-style form factor with a 7.58-inch internal display.

Apple is expected to enter the segment on September 9, potentially with a device named the iPhone Ultra or iPhone Duo. Analysts from IDC predict that Apple's entry will revitalize the market, forecasting that the foldable iPhone could capture 40% of the global market share by 2027 and exceed 10 million shipments in its first year. The device is expected to carry a premium price tag, with estimates ranging from $1,999 to over $2,550.

Entities

Apple · Huawei · HyperOS 4 · IDC · IFA 2026 · IFA Berlin · Leica · Samsung · Xiaomi · Xiaomi 18 Fold · Xiaomi Pad 9 Pro Max · Xring O3

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Sources

16 days ago