< Back to all clusters
[BUSINESS] · Colombia · 3 sources

started · updated

Yanbal launches Gaia Eternal, first alcohol‑free perfume in Andean market

Yanbal introduced Gaia Eternal, the company's first direct‑sale perfume formulated without alcohol. The fragrance uses the patented AquaElixir® technology, which the brand says preserves intensity and longevity while offering a skin‑friendly application. Gaia Eternal combines fresh pear, lily of the valley and musk notes and is positioned as a response to the growing “skinification” trend in perfumery.

Angélica Carranza, Yanbal’s Director of Fragrances and Personal Care, highlighted the launch as a continuation of the company's leadership in high‑end perfumery, noting that Yanbal is ranked number one in the Andean fragrance market by Euromonitor International.

Entities

Angélica Carranza · AquaElixir · Euromonitor International · Gaia Eternal · Yanbal