Yo-Chi CEO Brooke Rodger to speak at QSR Media Conference 2026
Brooke Rodger, co-CEO of the Australian frozen yoghurt chain Yo-Chi, will participate in a fireside chat at the QSR Media Conference & Awards 2026 on 12 October in Sydney.
Under Rodger's leadership, Yo-Chi has expanded from four stores in 2020 to over 75 locations across Australia, Singapore, and London. The company has also expanded into the United States. Rodger noted that the brand delayed international expansion until its internal systems were robust enough to support global operations.
Lessons from the brand's entry into Singapore influenced its strategy in the United Kingdom, where it recently opened a large, two-floor venue in Notting Hill Gate. Rodger identified personnel and guest focus, rather than operational formulas, as the primary challenge when introducing the company's self-service model to new markets.