Zalando stock receives buy ratings and target price upgrades from analysts

Research from Quirin Privatbank AG notes that Zalando SE lowered its revenue outlook to the lower end of its guidance range after publishing its first‑half 2026 results, but the analyst deemed the share‑price decline excessive and reaffirmed a Buy recommendation with a target price of €34.40.

Deutsche Bank analyst Adam Cochrane also maintained a Buy rating, setting a target price of €35. He highlighted that second‑quarter results were weaker than expected, with the stock trading around €24.67, representing roughly a 42% upside to the target. Both analysts see potential for the online fashion retailer to improve profitability despite recent earnings shortfalls.