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[CULTURE] · Spain, Germany · 8 sources

Tom Holland and Zendaya Lead Global Spider-Man: Brand New Day Promotion Tour

Tom Holland and Zendaya have embarked on a worldwide press tour for the upcoming Marvel film *Spider-Man: Brand New Day*. Their first joint appearance in five years was in Madrid, where they styled coordinated black‑and‑red outfits that echoed the movie’s palette. The tour then moved to Berlin, where the couple attended a fan event at Uber Platz and a photo call, drawing attention with Zendaya’s two‑piece leather ensemble and Holland’s red shirt and tie. Their outfits included designer pieces from Coach, Louis Vuitton, Christian Louboutin and Celine, and featured subtle Spider‑Man references such as web‑like earrings and a spider‑embellished tie. The promotion highlights that Holland and Zendaya are now married, a fact confirmed earlier this month, adding personal interest to the campaign.

The tour spans ten cities—including Madrid, Shanghai, London, Los Angeles, Mexico City, Paris, Rome and New York—aimed at keeping the film in the public eye for weeks before its July 31 release. The movie’s plot follows Peter Parker four years after *No Way Home*, showing a world that has forgotten him while he faces a new, invisible threat. The coordinated media push underscores the franchise’s cultural impact and the couple’s status as marquee stars.

Fans have noted the strategic “method dressing” that references the superhero’s colors without overt costume elements, and makeup artist Ernesto Casillas added a “spidery” lash detail to Zendaya’s Berlin look. The ongoing tour is expected to continue through additional European stops before concluding with events in the United States.