Zevra Festival Invites 100 Influencers to Challenge Ibai Llanos' La Velada

Zevra Festival influencer marketing La Velada Ibai Llanos Cullera

The Zevra Festival, marking its fifth anniversary, will take place from July 24‑27 on the Playa de Cullera in Spain. Organizers have invited 100 social‑media influencers to stay at an exclusive villa called “El Oasis” and generate content across Instagram and TikTok, aiming to rival the viral reach of Ibai Llanos' La Velada, which is scheduled for July 25 in Sevilla.

Headliners include Nicky Jam (Friday), Ozuna (Saturday) and Anuel AA (Sunday), alongside a roster of over 100 concerts across eight stages. The festival expects about 150,000 attendees and will provide a dedicated camping area for more than 7,000 young visitors. By leveraging influencer-driven promotion, Zevra hopes to dominate online conversation among Generation Z and boost its profile as a premier summer music event on the Mediterranean coast.

Sources

LA VELADA DEL AÑO | El Zevra Festival desafía a La Velada: invita a 100 influencers para disputarle a Ibai Llanos el éxito viral en redes [www.lne.es]

6 days ago

Zevra Festival 2026: cartel, artistas, horario de los conciertos y cómo llegar a la playa de Cullera [www.abc.es]

4 days ago

LA VELADA DEL AÑO | El Zevra Festival desafía a La Velada: invita a 100 influencers para disputarle a Ibai Llanos el éxito viral en redes [www.eldia.es]

6 days ago