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Zoom launches new AI-focused marketing campaign
Zoom has launched the next phase of its ‘Zoom Ahead’ marketing campaign with a new television spot titled ‘Zoom Got It Done.’ Produced by Colin Jost’s No Notes Productions, the advertisement features Kate McKinnon playing an exaggerated CEO attempting to dismantle the platform, only to have her efforts demonstrate the utility of Zoom’s ecosystem.
The campaign aims to shift public perception by highlighting that the company’s AI-first platform extends beyond video conferencing. It showcases a broader suite of tools, including AI agents, automated note-taking, contact center solutions, and productivity software designed to turn conversations into completed tasks. The commercial debuted during Week 1 of the NFL regular season on Monday Night Football.